Actually, having seen the BBC clip and just how abysmally poor previous mascots have been, I was beginning to warm to them. They are a bit different in a not such drastically naff way.

Then Lord Coe started talking patronising bullshit again.

Then I watched the official promotional video. What the hell? Is that an early pre-render or something? Either it looks like an animation, or it looks like a decent computer generated film, but it shouldn't look like neither. It's also meaningless tosh.